I'm not blaming them for having a successful advertising campaign. Everybody can have one. I have a problem with them because theirs is particularly insidious. Toys + Cartoons + Cheap Food + Regularly scheduling + Indoor Playgrounds = Captivated Kids.
Nobody cared about smoking up until a few decades ago when they realized... oh shit, this stuff is fucking KILLING people. In Canada (BC at least, not sure about the rest of the country), you aren't allowed to phsyically SEE cigarettes when you go into a store. They are hidden. They aren't allowed to advertise on TV or sponsor events. The FDA just approved banning of flavored rolling papers/additives (which I am super fucking annoyed about, but thats another story). They aren't allowed to have cute cartoon characters as mascots. All because it appeals to kids. The tobacco industry still exists, and seems to be doing fine; even with deep government controls.
When the food (not just fast food, but all that processed garbage that is all equally as bad) industry becomes a liability instead of a tax stream, things will change. And thats how you have to get people to care. Not because they SHOULD care, but because it will affect their pocketbook. People are already dying of obesity related problems in record numbers, but I just don't think its epidemic levels yet.
Go check out a playground and see the physical level of the kids playing on it. Add 20 years. How much fun is THAT going to be to deal with? The American love affair with the quick, easy and bad for you diet may be its undoing and we may all end up looking like the people in Wall-E.
I do wish McD's had a conscious and did the right thing, but as long as corporations carry no responsibility (yay capitalism!), then they won't. I know, I get it. We live in a society where money is more important than people, I understand this.
But its all okay tho. Because we're under some guise that its our "choice" and cheeseburgers are delicious.
It's the parents responsibility to say no to the kids if they want to go to McDonald's. They should try it some time. My parents said no oftentimes, as did I'm sure a lot of other people's. Do some parents not say no enough? Yes, but it isn't society or the government's job to step in and be extra parents.
Here in America, you are allowed to see cigarettes. Anyone who goes inside a convenience store sees them. Disallowing big tobacco to advertise on TV and the radio was made on the basis that those are public property that are simply leased out, if you will, to companies. As I said in my most recent response to ephemeral, "But as the latter [tobacco] is physically addictive and is rarely ever used "in moderation" (as opposed to McDonald's which most people eat in moderation) then I don't see that happening. And, quite frankly, I don't even agree with making tobacco companies advertise against themselves (I can see a ban on their adverts via TV and radio as being fine, but not advertising against themselves)."
And the ban on cartoon mascots for the tobacco industry, I'd argue, is also too much. They should be allowed to have camel joe if they want. The government forces such bans on them and all that because it's politically popular. Since 1966 we've had in the US warnings on all packs of cigarettes about its health hazards, and since 1970 it's invoked the office of the surgeon general for credibility. The bans on advertising and cartoon mascots are just a popular way of pretending that people who've taken up smoking over the past 44 years aren't at fault. They are, and it's not my duty as a taxpayer to pay for their fuck-ups or make them feel better about themselves.
And we've been discussing the "obesity epidemic" in this country for years. Hasn't changed McDonald's bottom line. You want kids to not be fat, then their parents need to not take them to McDonald's or Wendy's every day, and they need to have limits on their TV watching and their computer/video game playing. They should be told to get their fat asses outside. But none of that's happening. As technology advances parents are becoming increasingly unwilling to tell their kids to get away from the screens and go outside. All of that is the parents' responsibility. And much of that would counteract the effect of regular McDonald's eating. Whereas nothing can counteract smoking except for quitting.
I'm not going to seriously take as a point in an intelligent debate the way some people in a kid's movie (that was up its own ass in a message) were.
Obesity has more causes than just fast food. It's gross oversimplification to blame obesity on McDonald's. Is it a factor? Yes. If all McDonald's were to shut down tomorrow would we suddenly have a healthy population? No.
We do have choice. Simply because people choose wrong doesn't mean they didn't. It means they chose wrong. Let them eat their way into a heart attack or cancer. That's their choice. Having freedom of choice means having the freedom to make the wrong decision. Don't know who said that, but it's as true now as it was whenever it was first said. In addition to being bombarded with messages from McDonald's, I'm also bombarded with SubWay (whose focus is on the healthy potential of eating there). I'm bombarded with messages from companies of all sorts. Simply because McDonald's takes part in this and is better than most corporations at it doesn't mean that when I eat there I didn't really have a choice.
Actually, since I rarely ever watch TV, then I don't receive nearly as many messages as most Americans. Which goes back to what I was saying before. Get the kids away from screens and out in the backyard playing running bases, or at the pool swimming, or on the driveway playing basketball. Instead of buying a 52" and a cable package, buy a basketball hoop or a baseball and some gloves.
Cheeseburgers really are delicious.
